The slowness of the evolution of the situation The public is put off by the depressing outlook

[shishir.seoexpert1]

Audio maintains its growth The growth of digital audio is no longer in doubt. Despite the fall of Clubhouse , most platforms have reproduced their own audio discussion tools. These tools then constitute a new layer of the creator economy, opening the door to new opportunities for information. More and more publishers are looking to become audio destinations in their own right. The New York Times, for example, plans to release a listening product in 2022 that includes narrations of articles, public radio archives , and other programs.


The audio app could then become part of the Times ’ current gambling data greece premium offering . Third-party platforms Apple Podcast and Spotify will develop paid access to certain offers, which could open a new market for independent publishers and creators. Other independent platforms such as Podimo are also following in the footsteps of paid access podcasts. Video takes a new turn Video is experiencing a new boom, fueled in part by the growth of short formats. Newsrooms are adapting their workforces, such as NBC , which created 200 new positions for its streaming service, and has also invested heavily in short video production for TikTok and Snapchat .


Publishers are increasingly asking themselves how to win over young audiences, and social video seems to remain a relevant channel for this. The Reuters report shows that publishers say they are devoting more time to Instagram , TikTok and YouTube , popular platforms for video content. The rise of news videos on TikTok , but also on Twitch , remains partly responsible for certain forms of disinformation and their circulation. The Institute for Strategic Dialogue recently tracked vaccine misinformation on the platform and found that just over 100 TikTok videos had been viewed more than 20 million times .