2. Influence of the environment

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1. Personality traits
Each person is unique, and their personality traits largely determine their behavior as a consumer. Important roles in this are played by:
Values ​​and beliefs. Consumer preferences are often associated with a person's worldview, their attitude to ecology, health, and ethical issues.
Experience and previous purchases: The more positive experiences a customer has with a product or brand, the more likely they are to return to it in the future.
Personal perception of quality. The perception of a list of uganda whatsapp phone numbers product or service also depends on subjective factors - from the quality of service to the feeling of comfort when using it.
The opinions of people around us are an important factor that influences consumer habits. People are often guided by:
Recommendations from relatives and friends. Shopping habits are often formed based on recommendations, personal reviews and public opinion.
Advertising and marketing campaigns. A person can be convinced to change his preferences through bright advertising, special offers and promotions.
Social status. The environment and social norms also shape certain preferences. For example, buying expensive brands can be part of a desire to emphasize status or belonging to a certain social group.
3. Economic factors
The state of the economy directly affects consumer habits. In times of crisis or economic instability, people often change their preferences:
Decrease in purchasing power. During periods of economic instability, consumers begin to look for cheaper alternatives or reduce their spending on goods and services.
Promotions and discounts. Saving money becomes an important priority, and buyers begin to pay attention to discounts and bonus offers.
consumer habits