WhatsApp for digital marketing

shukla7789 · Post by **shukla7789** » Thu Jan 23, 2025 7:14 am

Digital Marketing , Posts about Integrated Communication , Posts about Digital Marketing , Posts about Media and Social Networks
One thing is certain: Mark Zuckerberg has a clear vision of the usability of his social networks. Realizing the vast number of WhatsApp users – in Brazil alone there are more than 120 million people – a version of the application for businesses was launched, WhatsApp Business. Through this platform, it is possible to carry out digital marketing
strategies and promote your product and/or service. But how does this conversion process work?

By knowing how to locate your target audience, you can direct publications and campaigns through a call-to-action for customer service via WhatsApp Business . We have seen that this type of digital rcs database strategy has generated around 40% more conversions in campaigns that we have developed for our clients.

Fizzing success stories with WhatsApp
Fizzing 360° has hundreds of successful digital marketing cases , including those using WhatsApp Business. We have selected some of them to illustrate how the process works:

Campaign for WhatsApp Business | WhatsApp for digital marketing
Fizzing 360° Digital Marketing Case | WhatsApp Business Call-to-Action Button
Dr. Beatriz Medina, our client and plastic surgeon, prospected 30 new patients in January of this year using the call-to-action button linked to the story on her Instagram profile.

WhatsApp website button | WhatsApp for digital marketing
Fizzing 360° case study with digital marketing on WhatsApp | Button on the website
On Black Friday 2019, Dinamicar Pneus generated more than 700 conversations through its social media ads that directed to WhatsApp Business.

WhatsApp via Facebook | WhatsApp for digital marketing
Digital marketing case by Fizzing 360° on WhatsApp | Post Facebook
Sign company WJS achieved more than 1,400 clicks on the WhatsApp button located on its website.

Why use WhatsApp Business?
Before sending messages to advertise products and services, it is necessary to study the audience and outline the best digital marketing strategies to ensure conversion and positive results. That is why it is important to know the features of WhatsApp Business.

Since this is a business account, you can enter essential information about your business, such as your address, website, email address, and business hours. This information can help you manage supplier orders, provide customer service, and even conduct business transactions.