How is your business's communication going? Did you know that, just like the sales sector, the communication of store promotions can make a huge difference to your results?
Furthermore , just remember that there is no point in offering super special offers if these offers do not reach your potential customers. Therefore, thinking about communicating your promotions and news well is also thinking about selling.
With that in mind, this week we at Meu Crediário have brought you an article entirely focused on helping you offer and communicate your promotions. How about it?
If this subject interests you, get ready to take notes and enjoy reading!
YOU NEED TO ATTRACT CUSTOMERS AND REINFORCE YOUR BRAND:
In addition to the classic reason that leads all store owners to offer cash app database promotions, which is to sell, there are other reasons that make the act of publicizing store promotions even more important: attracting customers, retaining old customers and reinforcing your brand.
For this reason, you need to have focus and knowledge in advertising to boost your business. Therefore, we will teach you 4 of the best ways to do this.
1. DRAW ATTENTION TO PRODUCTS ON SALE AND OFFERS:
The first step we recommend you take very strongly and be very present in your routine is to invest in internal and external physical signage in your store, using posters. On the outside, put up all your promotions for the week and day.
At the checkout, place signs for the products on sale. If you have more than one type of product or section, place signs for other products in different sections. This is because promoting something from another section invites customers to walk around your store and learn more about your other products and sections.
Therefore, physical communication can never be left aside, even with all the advent of technology. It is still proven to work. Remember it.
Be more assertive when purchasing new merchandise, how much and when to buy, how to organize them in the store and how to make them rotate more profitably. Access this material and see the important tips for controlling your inventory. Download it from the banner below!
2. WHATSAPP CAN BE YOUR GREAT ALLY:
WhatsApp is another tool that can be extremely effective in your communication. Almost all businesses have a customer list and interact with their customers through WhatsApp. If yours doesn’t have one yet, start doing so.
WhatsApp allows you to communicate directly with your customers. With it, your customer can ask a question at any time . In other words, they have easy access to you. And all of this creates more intimacy and freedom with your customer and, consequently, increases the frequency of customers in your store. After all, what a customer expects from you is convenience, closeness, everything we talked about earlier.
And how do we communicate on WhatsApp? It is possible to create loyalty offer clubs, inform about the store's news and be the first to announce promotions.
3. CREATE THE HABIT OF POSTING STORE PROMOTIONS ON SOCIAL MEDIA
Digital presence is like physical presence. Just as you need to put up signs in your store, you need to show what is happening in the digital world every day, what products you have in store and what promotions are active in the store.
When you post about your products, your store, or your employees, you take up space. When you take up more space, you leave less space for your competition. Remember: if your customer needs to buy a certain product, they will buy it. What you have to ensure is that they don't buy from your competitor.
In other words, you need to be present in all areas. Social media is one of them .
To improve your knowledge on the subject, check out the video below and learn everything about how to communicate in-store promotions through social media!
How to communicate your store's promotions
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