Basic schemes for working with marketplaces

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Each option has its own advantages and disadvantages, as well as features that are important for all sellers to consider . Mistakes can lead to losses and loss of business, so it is so important to calculate everything before the first product card is created.

Want to know how sellers on OZON and Wildberries lose business, money and time and get into debt? Read about the most common and unusual mistakes of sellers on OZON and Wildberries .

There are three key formats of cooperation with marketplaces that determine who will be involved in fulfillment:

• FBO — Fulfillment by Operator — fulfillment on the operator’s side (the operator most often refers to the marketplace). The seller brings the goods to the marketplace warehouse, and then the marketplace takes care korea consumer email list of their packaging, labeling and delivery to the client.

• FBS — Fulfillment by Seller — all fulfillment, except delivery, is on the seller’s side. He brings packaged and labeled goods to the marketplace warehouse, which only needs to be delivered to the buyer.

• DBS — Delivery by Seller — all fulfillment is on the seller’s side. All tasks, from packaging to delivery to the buyer, are undertaken by the seller. The marketplace acts only as an online showcase and a tool for promoting product cards.

Sometimes these abbreviations may differ. Marketplaces like to insert the initial letter of their name into them. For example, Yandex.Market calls FBO FBY ( Fulfillment by Yandex.Market ), Wildberries calls it FBW (Fulfillment by Wildberries ).