Advanced analytics enable in depth

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Key indicators to track To understand the success of your email marketing campaigns, several metrics are crucial. These include: Open rate:The percentage of recipients who opened the email. Click-through rate (CTR):Percentage of recipients who clicked on links in emails. Conversion rate:The percentage of recipients who took a desired action, such as making a purchase or subscribing to a newsletter.


Bounce rate:The percentage of emails that italy phone number library were undeliverable due to invalid email addresses or server issues. Unsubscribe rate:The percentage of recipients who have opted out of receiving future emails. 3. insights In addition to basic metrics, advanced analytics can provide more detailed insights into email performance.


These include: A/B testing:Compare different versions of the email to determine which one performs better. Segmentation:Analyze email performance based on different audience segments such as demographics, interests, or behaviors. Time zone analysis:Understand how email performance differs between time zones. Equipment analysis:Track email performance on different devices such as desktop, mobile, and tablet.