SA million yuan. Market capacity = average price of the target product × number of demand groups in the market × penetration rate. Competitive product assessment method Look at the size of your competitors' plates and extrapolate across the table.It's like looking at how much is on someone else's plate and then guessing the size of the entire restaurant. For example, Opple Lighting has annual sales of 8 billion. If it makes up % of the market, the total market size would be approximately 6 billion.
Structural Decomposition and Summarization Method Break the canada email list problem down into small pieces and solve them piece by piece. It's like cutting a cake into small pieces and then adding them piece by piece. For example, to look at the size of the infant milk powder market, we can first look at the classification of infant milk powder - months, - months, -6 months and over 6 months , and secondly, the number of newborn babies born each year from the Bureau of Statistics and the mortality rate can determine the number of newborns and young children in each axis group.
Each axis group can be analyzed. Finally, the size of the infant milk powder market = ∑ different axis groups Number of infants and young children*average monthly consumption of infant milk powder* . 5 Incremental market + stock market In the market, we should not only see the demand for new market share, but also consider the demand for replacing the existing market. For example, regarding the capacity of the home lighting market, we can examine the number of newly built commercial apartments through the website of the National Bureau of Statistics, based on which we can conclude the demand for home lighting.