The world of PPC can be complicated for some, especially for advertisers who are new to the industry. One of the issues advertisers have to deal with is keywords in ad groups that are inactive due to low search volume.
The world of PPC can be a confusing one, especially for advertisers who are new to the industry. One of the problems advertisers have to deal with is keywords in their ad groups that are inactive due to india mobile number data low search volume. This problem has probably been faced by everyone who has started with PPC advertising. You start a new campaign, set up keywords, enter a cost per click, but for some ad groups, even after a while, you don’t see any results. You look at the performance statistics for individual keywords and lo and behold. The keywords are inactive.
What exactly are low search volume keywords?
When you look at your keyword list in Google Ads, you may notice that some terms are inactive. For such terms, you may see the words “Low search volume” in the “Status” column. This usually means that the term is so specific that no one is searching for it in that form. What happens to keywords that Google labels as low search volume?
Google Ads will not let your ad run for such words that almost no one searches for or only a very small percentage of people search for.
What to do with keywords with low search volume
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