It happens, we are all human. And it doesn't depend on who made the plan: the customer, the marketer, the editor, or the copywriter himself. This is especially true for long reads, because sometimes they turn out something like this (read more).
Here's an idea → this is how we implement it → malta telegram data and already in the finished version, when you correlate the text with the initial purpose, flaws appear: add something here, change the message there, rewrite it there, rearrange it there, put infographics instead of text → oh wait, we've already rewritten the text
TK from the client
And then there are these fruits, that is, seals) You can also cook porridge with them, if you perceive the edits as a mandatory part of the program
Text on the topic without factual errors ≠ good text
I've seen this happen both when the author has a superficial knowledge of the topic and when he has quite deep knowledge of it. In both cases, it's normal.
Here I want to recall how I once rewrote the text several times, simply because I was too much on topic
So, I had to write one of the mailing lists. It was supposed to be a kind of instruction for beginner copywriters. The task of the letter was determined, I know the topic, I have collected the texture. It seems that there is nothing complicated further. It turned out that for me it is as simple as explaining to someone in what sequence and which muscles you need to connect to pick up a spoon in your hand.