In short, Pages are more community-focused. Live Events are ideal for more in-depth, formal presentations. Which you choose really depends on the types of streams you host.
LinkedIn Live is still growing as brands and creators experiment with new videos. Right now, creators are prioritizing:
Webinars (traditional presentations, in-depth breakdowns of topics and trends)
Panels and interviews
Q&A sessions between communities
For example, interviews are popular among individual creators on instagram data LinkedIn Live. One-on-ones provide plenty of opportunities for unique discussions and perspectives. As an added bonus, going back and forth with someone means less time for silence.
Interview promotion for a LinkedIn Live
Panels and workshops are likewise popping off on LinkedIn Live at the moment. Trends, tactics and strategy tips are always a safe bet for live presentations.
LinkedIn Live workshop example
Educational webinars are likewise a safe bet. Niching down on topics is a smart move to attract relevant attendees.
LinkedIn Live best practices and tips
Recent video marketing statistics illustrate the demand for live video for consumers and brands.
Which types of presentations are best for LinkedIn Live?
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