How does the flywheel work?

[shishir.seoexpert1]

The sales funnel represents a process that ends with the acquisition of a customer, while the flywheel continues to rotate. The customer is further integrated into processes in order to constantly increase the company's success.

A direct comparison of the sales funnel with gambling data israel the flywheel clearly shows the biggest difference between the two concepts.
Inbound Sales FunnelSales Funnel vs. Flywheel: How the Inbound Sales Method Works_flywheel-inbound-method-customers_ZW_210510_flywheel-inbound-method-lifecycles_ZW_210510-1

At the end of the sales funnel is the customer, who completes the lead nurturing process . This is where most of the effort is spent on stimulating the interest of potential customers, inspiring them and ultimately turning them into customers.

The flywheel, on the other hand, keeps the customer in the company even after the deal has been closed and works to achieve further deals and, ideally, to win them over as a promoter. In the flywheel, the power is not only distributed across marketing and sales, but also across post-deal service, cross-selling and upselling options, and word of mouth.