Suddenly, what you thought

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Plus, get free guidance in our weekly office hours, hosted by our Customer Success team. Whether you’re a Close customer or on a free trial, come get feedback on your sales process, CRM set up, and more.

Steli,

You know this already but you have a few stars and your team. Both Laura and Forrest spent a half hour with me during office hours today. They are patient, an expert in their field, and fun. There has been a problem in my business that I am trying to solve and they were able to give constructive solutions to solve these problems—thank you.Every startup has one goal: Find product-market fit.

The goal may be simple, but achieving it is not—and czech republic telegram data many startups fail because they can’t nail product-market fit.

It’s obvious when you don’t have product-market fit: No one’s buying what you’re selling. But telling when you have a true fit that lasts? That’s harder to figure out.

Here’s where startup founders get stuck: You see some early traction—sales are coming in, revenue is climbing—and you think, “We’ve made it. This is product-market fit!” But then sales slow down. The growth plateaus.

was a solid connection with your customers starts crumbling. Maybe you caught the tail end of a trend. Maybe a competitor moved in and started doing it better. Or maybe the fit was never really there to begin with.

In the early stages, it’s tough to separate a temporary sales boost from true market resonance. But getting clear on this is critical because your startup’s future depends on it.