What is the Impact of a Content Marketing Strategy?

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Contents
1 Scope of Content Marketing: 9 interesting facts
Both for lead generation and for organic search engine positioning, the positive impact of an effective content marketing strategy has been repeatedly proven. That is why GetSmartContent was responsible for reflecting, through the following infographic, nine benefits of applying a strategy and the scope of content marketing.

and the average return on investment (ROI) of physical therapist email list different inbound marketing efforts.

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Scope of Content Marketing: 9 interesting facts
Business-to-business (B2B) companies that blog generate 67 % more monthly leads than those that don't.
62 % of companies outsource their actions with a strategy of this kind and are aware of the scope of content marketing.
61 % of consumers say they feel better and are more willing to buy from a company that provides personalized content .
LinkedIn generates more leads for B2B companies than Facebook, Twitter or blogs individually.
Blogs give websites 434 % more indexed pages .
The average cost to generate a lead through inbound marketing is less than half that of outbound marketing.
Leads from organic search have a rate of 14.6%, compared to 1.7 % from outbound marketing.
Content creation is positioned as the most effective SEO technique .
270 million pieces of content are shared every day.
This data reveals something very interesting: the way you reach your audience has definitely changed, so your company must necessarily have a well-structured strategy to be able to understand the scope of content marketing.

It's not about sending a message to be read or heard, it's about touching the audience's sensitivity. Until you understand this key, you won't have the success you seek.