A useful feature of the link module is that you can see the number of incoming links and their number by domain. Of course, a list of the pages providing links is also available. In addition, if there is corresponding long-term data for the analyzed domain, the development of the number of backlinks over time can be shown. It is also exciting to find out which pages link to those of your competitors and thereby make their web presence in the SERPs even stronger.
The Ads module
Anyone who runs search engine advertising will receive an rcs data india overview of their own advertising campaigns and the positions of the advertisements in the Ads module. A great feature: Here you can also see how many of your advertisements are above and how many are below the organic search results. This has a decisive influence on the success of your campaign and is ideal for optimizing your search engine advertising. You can also find out here whether competitors are already running ads. Some agencies also check here whether their customers are already running advertisements that could potentially contradict their own measures - this happens more often in large companies due to a lack of internal coordination.
The social module
i.e. the signals relating to your website in social networks such as Facebook, Twitter, LinkedIn and Pinterest. For example, you can see which pages of your website are linked to particularly frequently. The number of likes, shares and comments on each page are also listed. Here, too, you have the opportunity to compare your own social media success with that of your competitors.