Show your followers behind the scenes

[shaownhasan]

As we have already reiterated previously (regarding live videos), an event arouses the viewer's curiosity. This is why it would be ideal to use this possibility to the fullest.

To do this you can use stories, live (as we said above), IGTV but also simple posts. Introduce your business owner database can help brand to your followers, who is behind it and what they do.

It is therefore not surprising that large companies such as Maersk and Hapag Lloyd in the transport sector have as a marketing strategy that of offering high-value editorial content such as market reports and white papers, case studies, software, technical glossaries and webinars .

As you can see, these are not simple blog posts because the expectations of a professional interlocutor require in-depth and structured content, designed more to be read carefully on a business trip
rather than while scrolling through your LinkedIn feed.
Iardini and the use of the brand's behind-the-scenes posts on Instagram
9. Sell a product only for the duration of a story
As we know, stories are fleeting. Their popularity lies precisely in the fact that they last only 24 hours . Take advantage of this showcase for flash sales . These, precisely because of their fleeting nature, push the user to buy quickly so as not to miss the opportunity.

Below is the profile of the brand Andy Blank , which creates artistic design objects for the interior home.