As one of the tools, I will show a case. We did this for the company NatalieTours. representatives to the United Arab Emirates. It was a blog tour. As a result, the task of all the bloggers present was to write on Instagram, Livejournal, Twitter, Vkontakte, Facebook, in fact, to collect content, and based on this content, write posts about what they saw. The task that the client solved was to popularize a specific direction.
In particular, many know that, for example, NatalieTours is a leader in the Spain segment, but few know that they also sell the United Arab malta consumer email list Emirates. And since everyone knows that the United Arab Emirates = Dubai mainly among Russian users, but no one knows that there are other Emirates like Ras al-Khaimah, the brand chose this tool in order to, on the one hand, give additional PR to its product, popularize the direction plus get additional content. And since bloggers are present in all social networks, that is, they .