Here’s what I want you to take away:

[rifat28dddd]

Do you like simplicity? I sure do.

Just give me the information in the smallest size possible.

I don’t want or like fluff, and what I’m about to share with you has absolutely NO fluff!

This past week I was helping a sales person put together their business plan.

They were prepared for the exercise, but the information, priorities, and thoughts were scattered.

I told him to stop. I drew a box on the top of a piece of paper and asked him to write in the box what his job was in as few words as possible.

Here’s what he wrote:
“My job is to provide income for me and my family and to make as much sales as possible.”

OK. That’s too many words, and that’s not really what your job is.

I grabbed the piece of paper, crossed out his belarus telegram data sentence and wrote 2 words: Grow Sales.

That is it! He looked at me with a blank stare and then said, “Yeah. That’s it, but you said it in much less.”

Don’t overcomplicate what you are doing. If you’re not in sales to make money, then get out!

The simpler you keep your message to yourself the easier everything else becomes.

Your mind is like a compass. If your due north is off, not accurate, or fuzzy, you might go in the right direction, you might not.

But, when your due north is SPOT on it provides ultimate clarity. You are not in sales to be the most popular, nicest person at your office.

You’re not in sales to make friends with your customers.

You are in sales so you can make as much money as you can so you can spend your time how you want! Period.