We also do not recommend using broad keywords

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If a company that produces a product that is popular with consumers uses broad keywords in its advertising, then there is a high probability of receiving irrelevant B2C traffic.

Accordingly, add headings such as “wholesale” or “from the manufacturer” to key queries, but at the same time track demand in WordStat, because if there is no demand with the selected clarification, then you shouldn’t expect any leads either.

Effective mechanics
We will tell you about several mechanics that you can optimize for your project.

Targeting by keywords — competitors' brands. Users who searchbelgium telegram data for your competitor are most likely also part of your target audience. You definitely shouldn't miss the opportunity to "lure" them away.
Geotargeting by target audience cluster . For example, you know exactly when there will be a thematic event (forum or exhibition) in your niche. You can launch advertising by geo on this day in this place with a high probability of "hooking" users, because they belong to the target audience.
Launch on visitors of competitors' websites, niche conferences, exhibitions . You can launch targeting in YAN for users who are similar to visitors of these websites.