How to Contact Someone on LinkedIn: What NOT to Say

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When contacting someone on LinkedIn, it's important to remember what NOT to say.

After all, you don't want to come across as pushy, salesy, or spammy.

Here are some of the most common mistakes people make when reaching out to others with a LinkedIn cold message:

1. Don't start your message by saying “I”
When you start your message by saying “I,” you immediately put the focus on you. Instead, try to focus on the other person, their accomplishments, and what interests them.

This makes the person on the other end feel like you are interested in them and not just trying australia physiotherapist email list to sell them something.

no salesman
So avoid talking too much about yourself or making your message revolve around your products or services.

2. Don't start by asking for favors
When you contact someone for the first time, it is best to avoid asking them for favors.

For example, don't ask them to introduce you to someone else or help you promote your product/service.

This is only acceptable behavior once you have established a relationship with the person. If you jump into asking for favors too soon, they are likely to lose interest.

3. Send personalized messages
lgm message gif
As we've said before, generic messages are a huge turn-off for readers. So make sure you personalize each and every message you send.

Fortunately, with LaGrowthMachine’s “Custom Attributes” feature, you can easily add custom fields to your LinkedIn messages.

This way, you can ensure that each and every message is personalized and relevant to the person they are addressed to, while achieving scalable LinkedIn outreach.

4. Don't focus on selling
This is closely related to point number one. Remember that the goal of your first message should be to start a conversation, not close a deal.

Your lead will be much more receptive if you take the time to get to know them first, so avoid coming across as salesy or pushy in your messaging.