Prospect with the right LinkedIn profile to reach your goal with LGM!

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Your LinkedIn profile is up to date, sales-optimized, and you've prepared your copy based on the (small) segments you've identified. But still, you just can't seem to get enough responses!

You may end up asking your contact to direct you to “the right person for this.” But let’s be honest, how many times has that worked?

Well, with The Growth Machine, you can avoid all these inconveniences thanks to the different identities you can connect.

Disclaimer

This article aims to showcase the multi-identity strategy we share with our own clients.

I'll go over some of the features of LGM. If you want the full breakdown of our features or our pricing, feel payroll directors email list free to head over to our website where you'll find all the information you need .

The multiple identity strategy is self-explanatory: the salesperson uses the first identity to contact different potential customers. If there are not enough responses, we fall back on it using a second identity that is higher up in the hierarchy.

Basically, if my cold calling campaign doesn't get any responses, then Adrien, my manager, steps in.


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But don't just create another cold calling campaign.
Before we jump into LGM and start creating campaigns left and right, we need to establish some basic rules to make this strategy work well.

The goal of this strategy is to build on cold outreach to the first identity:

Be transparent: Recognize that this is your second attempt to reach your lead.