The company's social networks responsibly

[samiaseo222]

It is time for community managers to step up and know how to select , from the jungle that the Internet has become in these times, the content that will be relevant to employees, customers and the environment.

It is essential to go to reliable sources, avoid endless hr directors email list hoaxes and not get carried away by an excess of frivolous and irrelevant content. The saturation of memes and jokes that we suffer every day on our phones cannot be transferred to the company networks, except in specific cases of content created by our own employees, customers or suppliers that they themselves are interested in sharing.


Once the action has been identified and after checking that it is feasible and adjusted to our possibilities, we can put it into action with all possible caution and without falling into the temptation of communicating it ahead of time .

In recent days we have seen how initiatives that were communicated in advance - and sometimes with great fanfare - were frustrated because the promised materials did not arrive, were defective or the promised quantity was greater than that which actually arrived at its destination. We must be clear that we are performing a social service, that the important thing is that our help, whatever it may be, reaches its destination.