By including contact information or a contact form in your abandoned cart email, subscribers can easily get in touch with you to clarify any questions. Include this information in the footer of your email or invite subscribers to reply to the abandoned cart email with any questions. You can also anticipate any questions undecided buyers may have by adding a faq section to your email content. Faq sections can answer questions such as: "How long does shipping take?" "How can I return items I don't want to keep?" "Is this product made from sustainable materials?" "Does this product come with a warranty?" "Is there a trial period to use this service?" "Can I get a discount for referring a friend?" include testimonials from satisfied customers lack of trust is a common cause of cart abandonment.
Add testimonials, reviews, or social chinese overseas canada number data media posts to cart recovery emails to show potential customers that they can trust your brand. After reading positive reviews from real people, cart abandoners are more likely to follow through with their purchases. Insert links to your shipping and returns policy enable new customers to shop with confidence by including links to your shipping and returns policy in your abandoned cart email. This makes costs clear and ensures there are no risks when purchasing from your store.
Send your abandoned cart email at the right time the best time to send email newsletters depends on your industry, your audience, and the type of content you're sending. But when it comes to abandoned cart emails, there's a proven, ideal sending time. Abandoned cart emails should be triggered within an hour of the cart being abandoned. This leaves enough time to make sure the cart has actually been abandoned (and the shopper isn't just comparing items from another store in a different tab), but doesn't leave too much time for the potential shopper to no longer want to make the purchase.