How to evaluate the effect of online promotion?

[monira#$1244]

34. Don’t know why the website traffic has dropped by more than half?

Answer: Check the source of website traffic in the background of traffic statistics, and judge whether the website has been punished by the search engine, resulting in a lower keyword ranking. But this is only to judge the search engine. We also need to look at the source pages of other websites on the Internet, such as post bars, blogs, forum posts, etc., which have been punished or deleted. Finally, we need to check whether there is a problem with the website’s paid advertising.

35. For shopping mall websites, how many aspects are focused on? Traffic, conversion rate, registration volume, return rate, brand?

Answer: The mall websites you mentioned are all key points. First of all, we need to increase traffic, build brands and improve credibility. At the same time, the increase in website registration volume and return rate will also have a direct impact on the future development and transaction volume of the website. But in short, these are all for the website conversion rate consideration.


Answer: Number of registered users, sales volume, number of dissemination, keyword ranking, number of website inclusions, website traffic (independent IP and PV), promotion display volume, percentage of traffic brought by promotion in total traffic, promotion transaction volume, etc. At present, it mainly depends on keyword ranking and the corresponding traffic brought by promotion.

37. How to calculate the number of external links? For example, on the jamaica telegram number database same day, 5 posts were posted on the same forum with the same vest and the same IP, so how many external links are counted? 5 posts were posted on the same forum with 2 vests and the same IP, so how many external links are counted?

Answer: From the perspective of search engines, there is a link to website A on web page B. If web page B is included by Baidu, then for Baidu search, B is A's effective external link. If B is not included by Baidu, then B is an invalid external link. So no matter it is the same vest or the same IP, as long as it is a high-quality post, it is a good external link. It's just that external links pursue breadth. If the same vest and the same IP always publish a large number of external links, the effect may be weakened or even cause negative effects. Therefore, it is better to have more accounts and more links than fewer accounts. But don't post the same post or spam posts, otherwise you may be punished by the forum administrator.