Switching CMS platforms? Align your CMS with your brand assets

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Those experiences brought lessons we hope to share with you about how to plan, execute, and monitor a new website.

You too can avoid a traumatic move by following these tips on website migration:

Planning: preparing the way for a smooth transition.
Execution: Setting up redirects and testing for launch.
Post-launch: Act quickly to correct errors.
Analytics: Monitor performance metrics to see if your migration was successful.
1. Planning Phase: Pave the way for a smooth transition
Every migration project can be complex, but building a detailed portugal phone number list strategy is key to avoiding complications. Consider some of these factors during the planning phase.

When considering your future CMS, it’s essential that the platform is consistent and flexible with your brand’s unique assets.

Make sure your future CMS makes it easy to:

Implementing new content: Some CMS software has rigid structures that limit the addition of features that can expand your brand's content creation process. Try tools that offer multiple themes and design templates that don't require a lot of time to implement.
Structure them: The chosen platform should also offer intuitive resources or building blocks to structure the content of a page. This will allow search engines and users to read it easily.

Learning: Your team needs to be familiar with the new CMS platform you are implementing to avoid mistakes and a drop in productivity.
Change URL/Domain Structure? Learn the differences between subdomains and subdirectories.
Your website architecture has a strong influence on the search engine crawling process .

Selecting a subdomain vs. a subdirectory structure accurately allows search engines to understand the correlations between pages and their importance within the domain.