Other Marketing Trends for Commerce that are still relevant

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2019 will be a year of success for those companies that rely on CRM technology and adopt strategies to get more out of the marketing area.

Content marketing shouldn’t be overlooked either, although in the midst of the daily grind, it’s easy to forget that content marketing as we know it is still a relatively new phenomenon. Just a few years ago, marketers handled content primarily as a side project. It was more of a bonus than an essential role, something you did when you had time because it took a backseat to more traditional marketing projects and responsibilities.

That has changed. Where marketing of the past often pushed one-way conversations to consumers, successful brands know that content marketing opens the door to two-way conversations and relationships with audiences unlike anything before.

Increasingly, this strategy is helping eCommerce businesses better engage with customers, provide information, and ultimately sell products. In recent times, content marketing and SEO have become very closely connected . For example, SEO broken link building is emerging as a popular content marketing strategy.

In 2019, Content Marketing will continue to grow and israel whatsapp number database become a bigger part of eCommerce marketing. Content may not seem like a new eCommerce marketing trend, but it’s still on the rise, and in 2019 it may be time to double down.

Another eCommerce trend in 2019 is the use of referral and affiliate marketing to generate more conversions. Referral marketing is like the technique that allows the buyer to report a product to their friends in exchange for a reward, for example, a discount on the next purchase. Affiliate marketing takes referral even further, offering users the opportunity to earn directly from the sales they generated by reporting a product to friends on social networks or to visitors of their blog.

In practice, these are techniques that generate strong word of mouth and motivate users to buy and purchase the company's products. Considering the simplicity of including these systems in e-commerce sites and the low cost of these technologies and their administration, it is difficult to explain why they are still so widespread.