If the forecast data confirms the desire and the desire to resume travel, to the point of assimilating the expected values for 2023 to those before the pandemic, what has certainly changed considerably in this last year is the expectation around the holidays.
Tourism Trends 2023
Whether it is a short stay at the seaside or a weekend in the heart of nature, rather than a trip to discover the historical and artistic beauties or the gastronomic qualities of a region, it does not matter: what counts in the eyes of today's tourist is the experience he is about to live.
In 2023 we are no longer dealing with simple tourists, but with conscious, hyper-connected, informed germany mobile database travelers who want to be actively involved: vacations become a 360° experience that transforms and leaves an indelible memory .
What you want most is to disconnect from everyday life, take a regenerating break while thinking about your well-being and relaxation.
Very often, this also involves stepping out of one's comfort zone , and especially for new generations, embarking on the discovery of new adventures and destinations .
Escape from reality, but that's not all: what conquers new travelers is also sustainable and inclusive holidays , as well as flexible and safe !
Prices and offers are, in fact, always two important selection criteria and although many are willing to spend a little more, there is always a careful eye on the wallet!
These are just some of the new trends that will affect tourism in Italy in 2023 in the coming months.
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