How to create a buyer persona?

[shishir.seoexpert1]

Blog Marketing Mistakes
Mistake #1: Only thinking about SEO
Search engine optimization (SEO) is important. But if you only write and optimize for search engines, your corporate blog content will become boring and difficult to read. In the past, you could get good rankings in search engines with boring text - provided you used enough keywords. That is long gone. Good corporate blogs today are written for people who like to read engaging and informative content - content that grabs their attention.

SEO should support you in writing your texts and gambling data taiwan generating leads. Create topic clusters and try to identify 25-50 keywords that you want to rank for. Optimize your content for these keyword phrases or topics. Comparisons with current Google keyword trends are helpful in determining your keywords .

However, since the search engine algorithm is constantly changing, we believe it is best if you base your posts on the needs, wishes and questions of your target customers.

Solution : Instead of writing for Google, write your content for your buyer personas . Create interesting content that people will enjoy reading and sharing online.
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Mistake No. 2: Lack of content marketing strategy
A company blog requires a lot of time and commitment. But also a strategy that you build on. Define your content marketing goals for your blog: So that your content is noticed and becomes a helpful source of information for your target customers.