Social media audience 2022 is a great source of traffic for arbitrage. Traffic from social networks is widely used to promote goods and services, as well as advertising businesses and companies as a whole. With the help of SMM traffic arbitrage, offers from a wide variety of verticals are successfully promoted. To work with social media traffic, you need to understand the characteristics of the audience and the internal rules of each platform.
Fly into the antique!
Fly into the antique !
Automate your work, get rid of routine and earn big with Dolphin{antу}! Regular updates and replenishment of the fingerprint database. Flexible teamwork!
Arbitration in social networks
Social networks are not only a place to communicate with cryptocurrency data friends and follow the lives of famous people. Most users have made a spontaneous purchase at least once after seeing an ad on a social network. Many rely on friends' reviews when making purchasing decisions, and increasingly on opinion leaders, who have become popular bloggers and celebrities. All of this is actively used as promotional tools by large companies and brands, as well as small online stores.
It is difficult to imagine any online sales in 2022 without attracting traffic from social networks. Next, we will consider popular social networks from the point of view of arbitrage: we will tell you about the characteristics of the audience, how to convert traffic and what offers to pour into.
Arbitration in the social network Instagram
Instagram has an audience of over 500 million active users. It is a great platform for promoting products that can be presented favorably with the help of visual content. People make spontaneous purchases here every day, and decisions are made based on emotions.
This behavior is typical for the female audience, which makes up 2/3 of users. As for age, Instagram's audience is 71% young people aged 18 to 24. The platform is designed for use on mobile devices, so it makes sense to drive traffic through Instagram only to landing pages and sites with an adaptive mobile version.
There are several ways to get traffic to Instagram. The first and most obvious is targeted advertising, which is set up through the Facebook advertising account. A large number of detailed settings make it possible to carefully segment the target audience by geo, age, gender, language, marital status and other details. You can also set up retargeting for users who visited certain sites and pages.
The method is suitable only for white offers, since all official advertising is moderated. The disadvantage of this source of traffic on Instagram is the complexity of the advertising campaign settings. The undoubted advantage is the high quality of traffic and the ability to put an active link directly in the post.