Published by
Thiago Sgobero
/ Lead Generation / First Contact with the Lead: 13 Tips on What to Say and Where to Say It
Summary [ Hide ]
1 The main points of attention in the first contact with the lead
2 Types of first contact with the lead
3 13 tips on what to say when first contacting a lead
4 What to offer the lead in the first contact?
5 Chatbots to help you with your first contact with a lead
The first contact with a lead is a big factor in your sales. Think of your brand as a store, and the internet as a big avenue, full of other stores. Got it?
Try to imagine the reasons why spain number dataset come to look at your storefronts. Try to understand why they are interested in your store and your services. Maybe it’s the price, the quality of the products, or the quality of your website itself, right?
It's the same in real life. The windows are attractive, the facade is well decorated, the store seems trustworthy and inviting.
Continuing with the analogy: it is obvious that attendants and salespeople who do not pay attention to those who enter the store will have more difficulty selling. On the internet, it is the same thing: the first contact with the lead needs to be tested, analyzed and constantly improved.
Digital marketing thrives on first impressions, because the internet is a big place and there is competition everywhere. Let's talk more about the importance of the first contact with the lead and what to do at this stage.
So we start now:
The main points of attention in the first contact with the lead
Two people talking on a toy telephone.
The world of retail and the service sector has a very strong idea of what constitutes good service.
A smile on your face, a uniform, friendliness, good training — all of this works to maximize the chances of selling to anyone who comes into the store. And not just selling: selling a lot.
The first contact with the lead also has some points of attention that you cannot ignore. They are the ones that translate the main values of good service into the reality of the internet and digital marketing.
Now, let's talk about the timing and form of the approach , but also about slightly more technical issues that make all the difference in the first contact with the lead.
Just look:
Response time or lead response time
The faster you can approach a lead, the better for your inbound marketing strategy.
By the way, let me just take a moment to talk more about this: everything you will read in this text about the first contact with the lead will take into account inbound as the main methodology, ok?
First Contact with the Lead: 13 Tips on What to Say and Where to Say It
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