Why is that?
Posted: Sun Jan 26, 2025 10:01 am
If you are conducting business correspondence in WhatsApp, then you should not switch to mass mailings by email: the user did not give permission for such messages, so you risk ending up in spam and not achieving your goal.
what resources you already have and what you are willing to invest in.
The process of “pumping up” customer loyalty and improving the experience is not fast, and you need to be prepared for the fact that the situation will not change “with a wave of a magic wand”: it will require strength, funds, resources, patience, analysis of the initial results and their optimization.
For example, a company does not have a CRM system or funnels are not formed in it. In this case, marketing automation will be postponed until the CRM system is set up.
Because no funnels, no sales. Literally:
No Funnels, No Sales: How to Increase Lead Processing Efficiency
Let's say you go through the entire customer brazil consumer email list journey and create a strategy for implementing automation.
It includes different types of chains: warm-up, training, reactivation, rejection and others.
Useful material
Personalize, Retain, Engage: 21 Examples of Triggered Emails for Business
So the warming chain will work on those who have not yet made their first purchase. For example, you visited the site, agreed to the use of cookies, put two items in the cart and left. In this case, the company will be able to use the "abandoned cart" trigger to show you a selection of products that you did not buy last time via a popup on your next visit.
what resources you already have and what you are willing to invest in.
The process of “pumping up” customer loyalty and improving the experience is not fast, and you need to be prepared for the fact that the situation will not change “with a wave of a magic wand”: it will require strength, funds, resources, patience, analysis of the initial results and their optimization.
For example, a company does not have a CRM system or funnels are not formed in it. In this case, marketing automation will be postponed until the CRM system is set up.
Because no funnels, no sales. Literally:
No Funnels, No Sales: How to Increase Lead Processing Efficiency
Let's say you go through the entire customer brazil consumer email list journey and create a strategy for implementing automation.
It includes different types of chains: warm-up, training, reactivation, rejection and others.
Useful material
Personalize, Retain, Engage: 21 Examples of Triggered Emails for Business
So the warming chain will work on those who have not yet made their first purchase. For example, you visited the site, agreed to the use of cookies, put two items in the cart and left. In this case, the company will be able to use the "abandoned cart" trigger to show you a selection of products that you did not buy last time via a popup on your next visit.