People are one of the fundamental pillars for businesses to achieve their goals. Discover how to achieve a data-forward organizational culture.
How to establish a DATA-DRIVEN culture in my company
We are in the age of the data economy. Businesses can no longer ignore it, nor can they choose to stay out of it because it would mean being left out of the market. Let's see how to be a data-driven business by generating a data-driven culture to succeed in the data economy . Can this scenario be faced without fostering a data-driven culture within your organization? Everything indicates that it cannot, since people, together with processes and technology, are the tripod on which data -driven businesses are supported .
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The total amount of data generated by 2025 is expected to instagram database exponentially to 175 zettabytes ; over the next two years, enterprise data is expected to increase at an annual growth rate of 42% .
Source: MIT Technology Review
How to develop a data-forward culture?
Developing a data-driven culture begins with the belief of the highest-ranking executives in the organization. It is senior management that is best positioned to explain the value of data for generating knowledge and to transmit that message to all levels of the company. That is, first understanding and then articulating the strategic importance of data, and then using the insights derived from the analysis of that data to make meaningful business decisions.
Beyond the responsibility of management as a whole , one of the premises of an organizational culture revolving around data is to have, precisely, a Chief Data Officer (CDO) who can view data through a strategic lens, becoming a bridge between business and technology.
Data-forward organizational culture: how to achieve it?
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