ConvertKit found an effective way
Posted: Mon Jan 20, 2025 7:07 am
Bottom of the funnel (BOF) is the bottom of the sales funnel, when the client is ready to make a purchase and all that remains is to push him to do so. In this case, information about prices, payment and delivery terms, offering additional services or discounts are relevant. Companies use the following types of content: a letter offering a free trial, an invitation letter to a product demonstration, special pages where you can buy a product, issuing electronic coupons or promotional codes.
For example, the marketing platform : they got an increase in sales and increased their audience by offering partner webinars. ConvertKit partners get the opportunity to participate in a joint webinar, where experts share useful materials with them.
Once a client has passed the sales funnel, work with them does not stop. There is another stage after the "bottom of the funnel".
Customer retention is the russia consumer email list retention of customers after they have made a purchase. At this stage, it is important to maintain contact with customers, offer them special offers, and improve the quality of service and customer satisfaction.
Types of Sales Funnels
Classic sales funnel: a sequence of stages from product introduction to purchase. It usually includes stages where the company attracts attention, arouses interest, the client chooses the product and buys it.
Classic funnel of legal services for business
Sales funnel in social networks: this is a tool that helps analyze the effectiveness of advertising campaigns in social networks. It shows the number of consumers who saw an advertising banner or a company link in the material, how many followed the link and registered on the site, and how many people bought a product or service.
For example, the marketing platform : they got an increase in sales and increased their audience by offering partner webinars. ConvertKit partners get the opportunity to participate in a joint webinar, where experts share useful materials with them.
Once a client has passed the sales funnel, work with them does not stop. There is another stage after the "bottom of the funnel".
Customer retention is the russia consumer email list retention of customers after they have made a purchase. At this stage, it is important to maintain contact with customers, offer them special offers, and improve the quality of service and customer satisfaction.
Types of Sales Funnels
Classic sales funnel: a sequence of stages from product introduction to purchase. It usually includes stages where the company attracts attention, arouses interest, the client chooses the product and buys it.
Classic funnel of legal services for business
Sales funnel in social networks: this is a tool that helps analyze the effectiveness of advertising campaigns in social networks. It shows the number of consumers who saw an advertising banner or a company link in the material, how many followed the link and registered on the site, and how many people bought a product or service.