Where and how to track customer reviews
Posted: Mon Jan 20, 2025 5:14 am
However, there is another scenario. If you respond to reviews correctly, the new person will see the following:
There is an individual approach to each customer. The company shares recommendations, which speaks of care.
The answers are always unique. This will definitely attract him.
Even to the most threatening and inadequate review, the company responded calmly, respectfully and clearly.
One of the comments thanked for the photo and noted the cat in the background. So, the people in the company are positive.
The potential consumer will physician database be confident that he can trust your company because even if problems arise, you will not abandon him. A respectful and warm attitude towards people plays an equally important role.
What are we getting at? – An honest response to customer reviews is the first and most important contact with a potential buyer. One high-quality response from a company will attract a large number of new consumers. Before buying, they carefully study companies, so you can significantly influence the decision to cooperate with you. The opinion of people that is formed when studying the company's responses directly works for the company's reputation.
This is the main truth. But not all companies realize the value of feedback.
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Marketing Department KPI: 11 indicators and calculation example
9 Types of Customer Loyalty Programs
Selling price list: 5 marketing tricks + 10 tips for design
Where and how to track customer reviews
Where can I read customer reviews and how can I do this? There are several options:
Find it yourself in a search engine or social networks
This method is suitable for young companies with a small client base. Type the name of the company in the browser search bar and in social networks, and find reviews. The main advantage of this method is that it does not require any investment. The disadvantage is speed: the search takes quite a lot of time, which is why it is not possible to give an answer right away.
Dedicate your own space to reviews of your company
For example, you can add a corresponding section to the company's website. In addition, you need to check that you can leave comments on social network pages. Tell customers where it is better to write reviews. This method helps collect customer requests in one place, making them easier to find. However, this does not guarantee that there will be no response about your company on resources specialized in expressing customer opinions.
Create an account on review sites and business directories
You can register as a company representative on such Internet resources as Zoon, Dubl GIS, Yandex.Market, Yandex.Directory, Google My Business, otzovik.com and similar ones. As a rule, these sites have an option to send notifications about a new review of your company, so that you can quickly respond to customers.
Create an account on marketplaces
Such platforms as Ozon, Wildberries, Tiu.ru are able to take your business to a new level. These resources will also send notifications about new comments. You will be able to quickly write a response to a customer review.
Monitor mentions and tags on social networks
Let us remind you once again that it is best when you have your own platform for writing reviews specifically about your company. But people can also write about you in social network groups and on personal pages. When your account is tagged in a story or publication, for example, on VKontakte, you will receive a notification.
There is an individual approach to each customer. The company shares recommendations, which speaks of care.
The answers are always unique. This will definitely attract him.
Even to the most threatening and inadequate review, the company responded calmly, respectfully and clearly.
One of the comments thanked for the photo and noted the cat in the background. So, the people in the company are positive.
The potential consumer will physician database be confident that he can trust your company because even if problems arise, you will not abandon him. A respectful and warm attitude towards people plays an equally important role.
What are we getting at? – An honest response to customer reviews is the first and most important contact with a potential buyer. One high-quality response from a company will attract a large number of new consumers. Before buying, they carefully study companies, so you can significantly influence the decision to cooperate with you. The opinion of people that is formed when studying the company's responses directly works for the company's reputation.
This is the main truth. But not all companies realize the value of feedback.
Recommended articles on this topic:
Marketing Department KPI: 11 indicators and calculation example
9 Types of Customer Loyalty Programs
Selling price list: 5 marketing tricks + 10 tips for design
Where and how to track customer reviews
Where can I read customer reviews and how can I do this? There are several options:
Find it yourself in a search engine or social networks
This method is suitable for young companies with a small client base. Type the name of the company in the browser search bar and in social networks, and find reviews. The main advantage of this method is that it does not require any investment. The disadvantage is speed: the search takes quite a lot of time, which is why it is not possible to give an answer right away.
Dedicate your own space to reviews of your company
For example, you can add a corresponding section to the company's website. In addition, you need to check that you can leave comments on social network pages. Tell customers where it is better to write reviews. This method helps collect customer requests in one place, making them easier to find. However, this does not guarantee that there will be no response about your company on resources specialized in expressing customer opinions.
Create an account on review sites and business directories
You can register as a company representative on such Internet resources as Zoon, Dubl GIS, Yandex.Market, Yandex.Directory, Google My Business, otzovik.com and similar ones. As a rule, these sites have an option to send notifications about a new review of your company, so that you can quickly respond to customers.
Create an account on marketplaces
Such platforms as Ozon, Wildberries, Tiu.ru are able to take your business to a new level. These resources will also send notifications about new comments. You will be able to quickly write a response to a customer review.
Monitor mentions and tags on social networks
Let us remind you once again that it is best when you have your own platform for writing reviews specifically about your company. But people can also write about you in social network groups and on personal pages. When your account is tagged in a story or publication, for example, on VKontakte, you will receive a notification.