Coca-Cola Brand Promise: To Inspire Moments Of
Posted: Sun Jan 19, 2025 10:54 am
Not every brand will follow the same template for creating their brand promise, but there is a typical order that goes as follows: Positioning + Vision + Value Proposition = Brand Promise 6 Brand Promise Examples Now that you understand the importance of a brand promise and the different considerations to keep in mind while creating your own, let’s take a look at a few brand promises from prominent companies and how they work to meet the expectations they set.
1. Nike Brand Promise: To Bring Inspiration And Innovation To Every Athlete* cayman islands phone number data Nike is often regarded as one of the leaders of brand promises and taglines with their famous “Just Do It” tag associated with many marketing campaigns and efforts. The promise works to drive inspiration, and the * at the end states that if a person has a body, they are an athlete, allowing their inclusive message to be heard in a unique way.
2. Optimism And Uplift Coca-Cola has built its brand around positive messaging and uplifting moments, and their brand promise helps instill that refreshing approach in the minds of their customers and their prospects. It also helps Coca-Cola with their interesting branding movement as a lifestyle brand rather than a soft drink. 3. Apple Brand Promise: Think Different While definitely one of the shorter examples on this list, Apple’s strong yet short statement is one of the most famous brand promises of all time and is a perfect component of a branding style that’s aimed at showcasing new and innovative products and ideas.
1. Nike Brand Promise: To Bring Inspiration And Innovation To Every Athlete* cayman islands phone number data Nike is often regarded as one of the leaders of brand promises and taglines with their famous “Just Do It” tag associated with many marketing campaigns and efforts. The promise works to drive inspiration, and the * at the end states that if a person has a body, they are an athlete, allowing their inclusive message to be heard in a unique way.
2. Optimism And Uplift Coca-Cola has built its brand around positive messaging and uplifting moments, and their brand promise helps instill that refreshing approach in the minds of their customers and their prospects. It also helps Coca-Cola with their interesting branding movement as a lifestyle brand rather than a soft drink. 3. Apple Brand Promise: Think Different While definitely one of the shorter examples on this list, Apple’s strong yet short statement is one of the most famous brand promises of all time and is a perfect component of a branding style that’s aimed at showcasing new and innovative products and ideas.