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Direct Mail and QR Codes If the vast majority of your target

Posted: Sun Jan 19, 2025 10:26 am
by sumona
Market is primarily offline, consider this SaaS lead generation strategy. Send out direct mail with a special QR code. Whenever a recipient opts to point their smartphone camera at the code, they’re instantly taken to a specific landing page you’ve published ahead of time. Again, we want to make it super easy for people to connect with your SaaS platform.


This is a great way to make the process as instantaneous and error-free as bolivia phone number data possible while getting in touch with those in your niche in a direct way. Need examples of when this would work? Think SaaS products that deal with heavy B2B where they might not necessarily be looking for a solution, as they have no idea that one exists. By showing up in their mailbox, you’ll be able to catch their attention more quickly.


15. Industry Websites, Journals, and Magazines Depending on your SaaS vertical, it might be a good idea to advertise in certain places where your target market is already viewing. This can be industry websites, journals, magazines, and more. That said, it is important to remember that just because you’re a SaaS firm doesn’t mean you should always stick with digital advertising. There is still a place for traditional print ads, which can further boost brand recognition and make your company seem more credible.