1. Create a hashtag
On its social media profiles, Chopard , the Swiss luxury watch and jewelry brand, used a personalized hashtag to unveil an exclusive jewelry collection designed in collaboration with singer Rihanna . As a result, the hashtag #RihannaLovesChopard was picked up by several of the brand's clients around the world, not only did it inspire users to use it to share their own content, but it also has the advantage of bringing together Internet users who share a common attraction to luxury jewelry.
Like this brand, you can create a hashtag that you can use to generate el salvador phone number data buzz about your product just before its launch. Using such a hashtag will also make it easier for your fans to find content related to your brand and products.
Additionally, hashtags will help you understand what users think about your business . Simply check out posts that use your hashtag to see the comments and opinions shared.
2. Organize a contest
If you give your subscribers the chance to win a prize, their enthusiasm for your product will definitely increase.
Choose a great prize (it could even be your new product), then run a contest that encourages participants to talk about your launch. For example, ask them to retweet, share, or repost your content, or tag a friend to enter. We recommend running this contest on Instagram, a platform that makes it easy to share user-generated content.
Need help running an engaging contest on Instagram? Check out our guide: How to Run an Engaging Contest on Instagram .
3. Identify your followers through crowdfunding
Crowdfunding can offer you much more than just the financial resources needed to develop a product. It's a great way to create buzz around a product before it's even been designed.
Indeed, when people invest in your crowdfunding campaign, they also show that they believe in your concept. Thanks to these contributors, you've already mobilized people around your product before it even hits the market.
generate buzz around your new product launch:
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