Without a doubt segmenting
Posted: Thu Feb 20, 2025 4:07 am
Segment, segment and continue segmenting As we have already seen, achieving greater ad relevance is a fundamental part of paying less for our AdWords campaigns. This relevance has to be in line with the keywords. This means that if we want there to be maximum concordance between the ads and the landing page, we must prepare a specific landing page for those terms, with the most specific words possible and specially designed ads . How to solve it? By segmenting to the maximum of your possibilities. Segment your niches as much as possible. The secret to improving your quality level in #GoogleAdwords Click To Tweet For example, we have a women's shoes and handbags store.
Instead of having a single ad about our store where bulgaria mobile database we group together all the keywords , it would be better to design a specific campaign that focuses on general terms for “women's clothing store”, “women's handbags” and “women's shoes”. Within each of these campaigns, you will have to continue optimizing to create specific ads. For example, within “women's shoes” there will have to be a different ad depending on whether or not it has a heel, the brand, etc. little by little is the most difficult task to improve Google Adwords results.
Instead of having a single ad about our store where bulgaria mobile database we group together all the keywords , it would be better to design a specific campaign that focuses on general terms for “women's clothing store”, “women's handbags” and “women's shoes”. Within each of these campaigns, you will have to continue optimizing to create specific ads. For example, within “women's shoes” there will have to be a different ad depending on whether or not it has a heel, the brand, etc. little by little is the most difficult task to improve Google Adwords results.