Competitor's website, content, offers and traffic;

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What does a content marketer analyze?
Here's what a content marketer analyzes:

product and packaging;
service features;
CA's fears and hopes;
CA's objections and desires;
SEO queries.
When the pandemic started, I realized that not all colombia telegram data businesses need a big, bulky strategy that takes an entire team to implement. But what exactly does a content strategy consist of?



Try to carefully analyze this table and make your own knowledge map.



I was invited to the Ukrainian company Inweb , and I agreed to work with them. First, I made a content strategy for a blog, and then I worked on a huge project. When we did turnkey marketing for one network, I realized how the Head of Content differs from an editor or content marketer.

I do a lot of consulting, I work with non-profit organizations. This is our new direction, because there is a war now. There are a lot of foundations, volunteers, a lot of NGOs that simply have to raise money, that have to do something for the victims, for the Armed Forces of Ukraine. And we help such people, including helping them get grants from Google (this is money for advertising from Google).

I love doing content audits. This is how I help increase the conversion of a site with little effort, when more people turn into buyers. Sometimes it's just worth emphasizing, inventing this unique selling proposition - helping a business clearly formulate it.