A digital agency combines the strengths of HubSpot and Salesforce_AdobeStock_©-Bartek_900x527px_687486918
Posted: Tue Feb 11, 2025 9:09 am
B2B Digital Agency: Understanding a Start-up & Supporting the FoundersA digital agency combines the strengths of HubSpot and Salesforce
by Carsten Lange , on February 13, 2024
Why both? Why Salesforce AND HubSpot? Well, often companies are used to Salesforce and are not interested in leaving the platform. Salesforce is also great for complex sales processes. HubSpot, on the other hand, offers an excellent marketing solution, with native integration into Salesforce. And a digital agency can be the right link between the two providers. Read more about it here.
Salesforce is the market leader with a market share of over 20 percent
Many companies are strengthening their customer loyalty through botim database digital technologies and are using Salesforce for their sales processes and to collect , analyze and process customer information. In 2022, Salesforce's market share was 23 percent of global customer relationship management (CRM) software sales. The American cloud computing and enterprise software-as-a-service (SaaS) company was founded in 1999 and employs around 50,000 people, and the number is growing.
In addition to sales solutions and the actual sales cloud, Salesforce also offers its own marketing cloud and its own service cloud. However, when it comes to standard functions for marketing automation , sales automation and closer collaboration between marketing and sales, HubSpot shines .
HubSpot enables customer-centric inbound
HubSpot also offers software for marketing, sales and customer service. It is a CRM plus CMS all-in-one platform that also provides integrations and resources to connect marketing, sales, customer service and content management teams with each other. Even with existing systems. With HubSpot, both customer-centric inbound and digital marketing are easy. HubSpot also has a great native integration with Salesforce, making it an optimal marketing automation tool for Salesforce users.
by Carsten Lange , on February 13, 2024
Why both? Why Salesforce AND HubSpot? Well, often companies are used to Salesforce and are not interested in leaving the platform. Salesforce is also great for complex sales processes. HubSpot, on the other hand, offers an excellent marketing solution, with native integration into Salesforce. And a digital agency can be the right link between the two providers. Read more about it here.
Salesforce is the market leader with a market share of over 20 percent
Many companies are strengthening their customer loyalty through botim database digital technologies and are using Salesforce for their sales processes and to collect , analyze and process customer information. In 2022, Salesforce's market share was 23 percent of global customer relationship management (CRM) software sales. The American cloud computing and enterprise software-as-a-service (SaaS) company was founded in 1999 and employs around 50,000 people, and the number is growing.
In addition to sales solutions and the actual sales cloud, Salesforce also offers its own marketing cloud and its own service cloud. However, when it comes to standard functions for marketing automation , sales automation and closer collaboration between marketing and sales, HubSpot shines .
HubSpot enables customer-centric inbound
HubSpot also offers software for marketing, sales and customer service. It is a CRM plus CMS all-in-one platform that also provides integrations and resources to connect marketing, sales, customer service and content management teams with each other. Even with existing systems. With HubSpot, both customer-centric inbound and digital marketing are easy. HubSpot also has a great native integration with Salesforce, making it an optimal marketing automation tool for Salesforce users.