Here's what you can do
Posted: Sun Feb 02, 2025 9:14 am
Encourage customers to leave reviews. If the response mentioning your name is positive, it is a big plus for you. Negative feedback is a reason to work on internal processes. At the same time, it is important to quickly offer a convenient solution to the problem for the customer, so as not to damage your reputation.
Increase your PR activity. If you have enough funds, it is advisable to hire a specialist who can build an effective strategy for interacting with the media and ensure regular publications yahoo email list with your participation. Monitor what and how they write about you on the Internet.
Write guest posts. One of the advantages of such materials is the ability to include non-linked links. With regular links, things are more complicated: as a rule, their number per article is strictly limited. As for non-linked mentions, they can be used in any form and quantity, and this will also help you rise in Yandex search results.
Maintain activity on social networks. On such platforms, you can not only inform your audience, but also initiate live communication. Ask your subscribers questions, answer their comments. If you manage to create an active dialogue, the number of brand mentions on the Internet will increase every day.
Monitor your competitors' activities. This can also be done using non-linked mentions: pay attention to what is written about other organizations in your industry, what problems their clients talk about. Having learned from others' experience, you will no longer make the same mistakes.
When building your link mass, you most likely used special SEO tools and services to track and analyze links. You can work with unlinked mentions in a similar way. To do this, try one of the following programs:
Awario is a program that allows you to track all mentions of a company on the Internet and evaluate them using various indicators. For example, the “reach” metric shows the level of influence of the person who left a comment about your brand. A review from an influential user is equivalent to a link on an authoritative site.
Increase your PR activity. If you have enough funds, it is advisable to hire a specialist who can build an effective strategy for interacting with the media and ensure regular publications yahoo email list with your participation. Monitor what and how they write about you on the Internet.
Write guest posts. One of the advantages of such materials is the ability to include non-linked links. With regular links, things are more complicated: as a rule, their number per article is strictly limited. As for non-linked mentions, they can be used in any form and quantity, and this will also help you rise in Yandex search results.
Maintain activity on social networks. On such platforms, you can not only inform your audience, but also initiate live communication. Ask your subscribers questions, answer their comments. If you manage to create an active dialogue, the number of brand mentions on the Internet will increase every day.
Monitor your competitors' activities. This can also be done using non-linked mentions: pay attention to what is written about other organizations in your industry, what problems their clients talk about. Having learned from others' experience, you will no longer make the same mistakes.
When building your link mass, you most likely used special SEO tools and services to track and analyze links. You can work with unlinked mentions in a similar way. To do this, try one of the following programs:
Awario is a program that allows you to track all mentions of a company on the Internet and evaluate them using various indicators. For example, the “reach” metric shows the level of influence of the person who left a comment about your brand. A review from an influential user is equivalent to a link on an authoritative site.