What are the advantages of project work?
Posted: Sat Feb 01, 2025 9:07 am
Flexibility
The obvious advantage that project work offers is flexibility. It allows you to stop, start again or change direction after each project. Even though there are fewer opportunities to pause progress mid-project and you have to keep an eye on the agency's capacity or when you decide to start something new, there is undoubtedly more immediate freedom in project work.
The opportunity to experiment .
Project work is good for experimentation. This is especially true if you occasionally want to try out a new format or design element for your content. For example, you could invest in 3D modeling for a specific service page, knowing that you'll probably never need that very specific support again.
In such cases, project work gives you the best new zealand whatsapp data of both worlds: you have access to external talent without making a commitment. Remember, you can always test a groundbreaking service and sign a contract if it catches on.
Vet agencies thoroughly.
If this is your first time outsourcing your marketing activities, rushing into signing a contract may not be the right move. Instead, project work can serve as a precursor to a long-term relationship and allow you to test an agency without pressure.
The only danger is the risk of alienating agencies that avoid project work altogether and focus primarily on long-term relationships. You may overlook them completely in your search for the best agency.
Budget-friendliness.
One-off projects can make a big difference for companies that can't commit to a regular monthly amount. This allows them to get the expert support they need and access a wealth of experience without having to commit to long-term support.
It can therefore be more budget-conscious to start with a single project. This is especially true if you have an in-house team that handles the day-to-day operations and you only want to use your budget for specific expert tasks on a project . At the same time, a retainer can also be very cost-effective as you get a pre-defined and contracted output for your money, which you might not expect from an in-house employee. On the other hand, an agency allows you to hold them accountable for their results as everything is presented to you and milestones are agreed together. This is of course possible in-house too, but with an agency you as the client have more power.
In theory, you could do most marketing activities in-house and only pay for support when you actually need it. This way, you don't have to wait until you reach financial milestones before considering getting agency support.
Protection against the unexpected.
Again, if you can't afford a large budget for agency support, project work is your friend. Without a permanent contract, you can easily end the collaboration when the going gets tough. In this way, project work gives you some leeway and protects your bank balance during tough economic times.
Of course, there are two sides to this coin. Some argue that a consistent investment in your business in the form of a retainer will help you build a strong foundation that can withstand any storm.
The obvious advantage that project work offers is flexibility. It allows you to stop, start again or change direction after each project. Even though there are fewer opportunities to pause progress mid-project and you have to keep an eye on the agency's capacity or when you decide to start something new, there is undoubtedly more immediate freedom in project work.
The opportunity to experiment .
Project work is good for experimentation. This is especially true if you occasionally want to try out a new format or design element for your content. For example, you could invest in 3D modeling for a specific service page, knowing that you'll probably never need that very specific support again.
In such cases, project work gives you the best new zealand whatsapp data of both worlds: you have access to external talent without making a commitment. Remember, you can always test a groundbreaking service and sign a contract if it catches on.
Vet agencies thoroughly.
If this is your first time outsourcing your marketing activities, rushing into signing a contract may not be the right move. Instead, project work can serve as a precursor to a long-term relationship and allow you to test an agency without pressure.
The only danger is the risk of alienating agencies that avoid project work altogether and focus primarily on long-term relationships. You may overlook them completely in your search for the best agency.
Budget-friendliness.
One-off projects can make a big difference for companies that can't commit to a regular monthly amount. This allows them to get the expert support they need and access a wealth of experience without having to commit to long-term support.
It can therefore be more budget-conscious to start with a single project. This is especially true if you have an in-house team that handles the day-to-day operations and you only want to use your budget for specific expert tasks on a project . At the same time, a retainer can also be very cost-effective as you get a pre-defined and contracted output for your money, which you might not expect from an in-house employee. On the other hand, an agency allows you to hold them accountable for their results as everything is presented to you and milestones are agreed together. This is of course possible in-house too, but with an agency you as the client have more power.
In theory, you could do most marketing activities in-house and only pay for support when you actually need it. This way, you don't have to wait until you reach financial milestones before considering getting agency support.
Protection against the unexpected.
Again, if you can't afford a large budget for agency support, project work is your friend. Without a permanent contract, you can easily end the collaboration when the going gets tough. In this way, project work gives you some leeway and protects your bank balance during tough economic times.
Of course, there are two sides to this coin. Some argue that a consistent investment in your business in the form of a retainer will help you build a strong foundation that can withstand any storm.