Name them something you found interesting and then follow them

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From the results obtained we will generate a list, which you can use from this form that I created especially for you .

Fill in the fields and start writing to all the people who are writing about your product or an alternative to it. Use a simple tone and contact them by email or through the forms on their websites, because you were very interested in what they wrote in this article, yours or an alternative, and invite them to try yours, send it to them and without any commitment ask them if they can write a note about your product.

If you want to know if it is convenient for you to have that blog talk about you or not, you can perform an evaluation of its site using the opensiteexplorer.org tool and if the result of this website exceeds 15 in Domain and Page Authority, it is a site that is beginning to grow, but that has a stable number of visits. Now if you want to target only sites that have a high level of reach, current market values ​​​​are around an average score of 40 in Domain and Page Authority.

genword-authority

Now we are going to look for the experts we want to contact, so we are going to go directly to do our search on Twitter, since the tool allows you to search for influencers, who are also opinion leaders in your market. In itself, this process can be slow at the beginning, but as you advance and develop a relational database at the same time, everything will become easier and easier in your Content Acquisition Strategy.

For this I recommend you use followerwonk.com , enter a keyword and start getting the data you were looking for.

Once you have them in hand, the job will be to get them to talk about your product, so the most important thing here is to develop this chain of actions:

After a couple of days, write to them and send them the content you prepared about your product and ask their opinion about it.
If you get a positive response (normally 10 out of 100 people respond, so don't give up, the key is to be optimistic), offer to try your product out of free will.
If he/she accepts (this is where everyone will appear, an interesting gift is undeniable to anyone) simply send it to him/her.
After a while, politely ask him if he would be medical mail list okay with you reviewing the same product, something simple but make it clear beforehand that you want to place it on your website as a recommendation he is making.
Great goal! If he accepts and the recommendation is very good, it is practically the same as scoring a goal from halfway.
Now start searching for all the people who follow this user and look for those who have the most influence. Before we could do this with Klout.com , but now this option has changed, so in this case you can do it manually to start.

Once you have them, start sending them the same content and also tell them that this expert tried it and liked it.

Repeat this process and integrate tools into your website to capture the emails of these potential customers by integrating contact forms or directly email subscriptions. To do this, you can create a list on Mailchimp.com and in this way you can develop a database of potential customers, with whom you can contact later.

Growth Hacking Examples
Amazon
As you know, Amazon, a leading online store in the market, is one of the examples of Growth Hacking.

Those who have an online business know that actions to win more customers and retain them are expensive.

Growth Hacking suggests growing a business in such a way that it is profitable. Amazon understood this and without any effort, its sales increased rapidly.

What did he do?
Based on user behavior on its pages, Amazon proposed similar products. In this way, its sales would increase rapidly without making any effort to grow its customer base.

The idea is that you can find out what your customers need and with that information, offer what they are looking for.

Dropbox
A well-known and benchmark case of Growth Hacking, which, as you know, is characterized by doing many things with few resources.

Dropbox is a startup that, like all startups, had budget problems. This was not a problem for this company, since to make its business popular, it gave 2GB of space to its new users.

But they soon realized that this small offer was not enough, so they created an option that would become irresistible. The user who sent the invitation to his friends to use the tool had 500mg of free space for each registered friend.

A very intelligent way to make the business profitable, but also to conquer the market without investing a penny to achieve it.