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How to increase your company's revenue using the internet

Posted: Thu Jan 30, 2025 5:33 am
by shukla7789
The question every entrepreneur asks is: how can I increase my company's revenue? There are several means and channels to invest in, but the one that has been gaining the most strength over the years is the internet and its technologies.

The internet has become the largest and most efficient sales structure. It was created in 1969, but became popular in the 1990s.

According to Ibope, 43% of slovenia number dataset use the internet as a purchasing mechanism, and it is also one of the most used media in the world.

Unlike most media, the internet allows you to reach your target audience in a segmented way and at a lower cost.

Being outside of it means running a great risk of not being seen by customers and leads (potential customers) and therefore losing sales.

Knowing this, many brands have been investing more and more in online communication and obtaining high rates of return.

Nowadays, investing in the internet correctly is a great way to increase your company's revenue.

A large proportion of the world's population spends much of their daily time surfing the web according to their interests.

Knowing how to segment them; communicating with them; creating a relationship; investing correctly in online channels and media is an excellent starting point for anyone who wants to know how to increase their company's revenue.

To understand how to do this, we have prepared exclusive content for you. See the topics:

Promotion via mobile
The importance of SEO
Practicality in making purchases
Offering purchase expansion
Advertising on social media
Send Thank You Emails
Using the internet to increase your company's revenue
Promotion via mobile
How to increase your company's revenue using the internet
Because digital media is very fast, the user will not have time to wait for a slow page to load, and will end up looking for a competing website.

Many companies format their website for different devices, allowing customers to consume their content on both computers and cell phones.

With the popularization of portable devices (tablets and smartphones), the internet has gained even more strength, as more and more people have opted for mobile access.

According to IBGE data from 2015, 92.1% of Brazilian households accessed the internet via cell phone.

Therefore, it is very important to check whether your website or blog has an appropriate format, as these devices work differently from computers or notebooks.

One technology that mobile devices use is indoor geolocation, which allows you to “monitor” your target audience.

For example: if a customer or lead is passing by your company or stand at targeted events in your area, you can send an online banner or sponsored link, generating a greater chance of conversion and increasing your company's revenue, in addition to increasing the visibility of your brand.

Another way is to offer a personalized application through which your customer or lead can find out about your news, offers, promotions, all via their cell phone.

The importance of SEO
A question that has been asked since the first months after the popularization of the Internet and that many companies still ask today is: how can I convince the user to browse the pages of my website?

SEO, which is the acronym in English for Search Engine Optimization, are techniques that, applied within a website, make it more relevant and appear on the first pages of search engines.

It is something to be invested in and will greatly help to increase the company's revenue.

It is necessary to fully understand the interests of your target audience and their perception of your segment in order to be able to insert relevant Keywords into your content and facilitate the organic reach of your website.

Organic reach is when you can, through SEO techniques, position your website on the first pages of online search engines (e.g. Google).