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What is Email Marketing

Posted: Wed Jan 29, 2025 3:45 am
by rifathasann
When customers opt-in (register), information such as age, gender, occupation, and hobbies is collected, making it easy to send emails that meet the needs of the customers. Retargeting Emails This is a measure that expands on segment emails by tracking customer actions on the web and sending corresponding emails. For example, you can provide appropriate offers to customers who have taken active actions such as "viewing the product page on your company's website" or "checking the case study page.


" Dormant customer discovery email This is a measure to dominican republic telegram database approach potential customers who have had business negotiations in the past but did not close the deal. Emails are sent to check on the customer's current situation, and attractive offers are provided based on past interactions. Compared to new potential customers, this approach has the advantage of being easier to build relationships with at a lower cost. For more information on digging up dormant customers, please refer to the following article.


Dormant customer discovery solution Dormant customer discovery solution Keys to successful email marketing Keys to successful email marketing To get the most out of your email marketing, there are four key points to keep in mind: Clarify the purpose of your email Define detailed "personas" Be sure to measure the effectiveness and make improvements after distribution Introducing various systems and tools For more information on email newsletter implementation, please refer to the following article, which explains the details in detail.