Where does internal website optimization begin?

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To solve the problem of low traffic, you need to evaluate the site on a number of positions. Internal optimization of the site begins with a comprehensive check, a voluminous and labor-intensive work, within the framework of which it is necessary to analyze the resource according to the indicators important for search engines. You can independently conduct work on analyzing the site (audit), or you can contact professionals for expert analysis.

Find out more about auditing

In general, a website audit is a set of jordan mobile phone numbers database the following actions:

the technical component is analyzed;

an audit of the internal optimization of the site is carried out;

external and internal links are analyzed;

usability is analyzed;

SEO analysis is being conducted.

During a technical audit, the volume of code (HTML) of the site pages and errors in the code (WC3) are checked, and the loading speed, hosting, site structure, browser visibility, duplicate pages, 404 error, and robots.txt file are determined.

When checking the internal optimization of a site, the content is analyzed, the headings are checked for uniqueness and key queries, the h1-h6 tags, the description of each page (description), keywords, alt tags for photographs are checked.

The number of internal and external links and their functionality are checked.

As part of a website usability analysis, we determine how a website is displayed on different mobile devices and browsers.

SEO analysis involves checking the site and each of its pages to see if search engines respond to it. Currently, there are a large number of online services that help to do the correct SEO analysis of the resource.

Of course, they will not do the work of internal optimization of the site and its promotion for you, and new visitors will not come by themselves. But with the help of these services, you will be able to analyze the site for errors that prevent it from moving up, and then fix them by performing internal optimization of the site yourself.