Artificial intelligence will replace people!

[shukla7789]

Audio transcription at the end of this article.

The title is sensationalist, and I made sure to write it that way to pique your interest. If I had chosen something like “AIs and people,” you might not have gotten this far. That’s why I say: no , artificial intelligences will not replace people. Precisely because no AI would be able to think of such subtlety in messing with your emotions to make you read this text. But I’ll go into a little more detail to make this even clearer.


Artificial intelligence works by predicting the next word, based on a projection of predictability from the commands it receives. However, it disregards historical, social and cultural contexts.

AIs are not creative. Humans are.
They are not creative, because creativity is a office 365 database concept, the result of human experiences. The big problem, and also the big fear, is not that AI will replace people, but that people will start behaving like AIs — without the ability to predict the next word in a creative way.

Having worked with clients and agency employees for over 10 years, I see an almost superhuman amount of information every day. Not all of it reliable, of course, but always within our reach.

This is changing our behavior. I would venture to say that it is almost a self-defense mechanism of the brain, which is trying to deal with the excess of information. There are so many stimuli that, at a certain point, it simply “says”: wait a minute, I’m already processing too much, I’m not going to go into this in depth now!

And what I see are people who are increasingly shallow, lacking in content, who want to be more like robots than artificial intelligences themselves. They prefer to consume nonsense with no cognitive value rather than engage with content that challenges the mind.

We generate over 2.5 quintillion pieces of data daily
According to FindStack , we produce around 2.5 quintillion bytes of data every day. Not all of it is possible to absorb. To illustrate this, I will draw an analogy with the obesity epidemic: what is more palatable, quick and easy to consume will always be more accepted. The same goes for short and shallow content, which provides a sensation similar to that of ultra-processed foods.

We are talking about a generation addicted to dopamine, in an unbridled search for instant gratification, as we can see in a GE article about ultra-processed foods: See what happens to the body when you consume ultra-processed foods .

The point here is that the problem is not robots, but people who are becoming robots. Look at the amount of irrelevant content on Instagram, TikTok, or even on broadcast TV. People are afraid of being replaced by machines because they are behaving like machines, without the ability to process information like them. That, my brother or sister, gets really complicated.

If you're not a robot, just don't behave like one.
The antidote to this is simple: don’t behave like a robot. The internet, at its core, was also seen as something dangerous and challenging. Today, we can’t live without it. The same will happen with AIs. They can’t replace the lightness of something created by humans for humans. They don’t carry fears, frustrations, joys, cultural traits or the impact of a hot day in Rio de Janeiro.

Use artificial intelligence to shorten the time you would spend searching for data or references, but remember: the people who feed the AI ​​database are people, and people fail. Or worse, they fail on purpose. Fake news has already reached (or will reach) AIs, so be careful. Checking information from reliable sources, managed by reputable people, will be more necessary than ever.