OMO in your everyday life] Learning the merits

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ishanijerin1
Posts: 56
Joined: Tue Jan 07, 2025 4:48 am

OMO in your everyday life] Learning the merits

Post by ishanijerin1 »

of both real and digital from SHIRO SELF
nice to meet you.

My name is Uchida and I will be joining iRidge from the O2O division in April. (Currently working part-time)

As this is my first time writing a blog, let me give you a brief introduction of myself!



What I'm into lately

Strength training

I originally started going to the gym for the purpose of losing weight, but it's becoming a hobby because I feel refreshed when I go to the gym.
I always watch Nakayama Kinniku-kun's videos and say "kinniku💪" together with him
lol Eggs are important.

How to spend your days off

Traveling and learning Chinese

What are your plans for April?

First of all, I want to learn proper manners as a working member of society.
I still get nervous when exchanging business cards, so
the basics are important.



Now, let's get to the main topic.

Recently, an increasing number of companies in the cosmetics industry are introducing digital technology, with each company using it in a way that suits their own store.

We have previously introduced band database the OMO experience in the cosmetics industry at @cosme TOKYO ( [OMO close to home] A new experiential store to learn from @cosme TOKYO ), but this time we will introduce the comfortable shopping experience we had at the SHIRO Shinjuku Lumine Est store, which reopened on March 4, 2020.



table of contents
Experience the fusion of real and digital at SHIRO SELF
1. Check the product description on your smartphone
2. You can try out as many products as you like
3. It's like an ecommerce experience, but you get your products the same day.
summary
SHIRO combines the digital and the real
The benefits of brick-and-mortar stores that can't be solved online
Future challenges
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