Event for inbound and digital marketing

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INBOUND 2023: Better customer relationships are the key

INBOUND 2023 took place in September. The event once again brought together many industry experts to discuss and exchange ideas on the latest developments in digital marketing. From inspiring keynote speeches to interactive workshops - HubSpot presented its innovations in a colorful and impressive way. Here is a brief overview.

INBOUND takes place annually at the Boston Convention twitter database and Exhibition Center (BCEC), Massachusetts. The event now attracts over 70,000 participants and is growing in size , scope and content: It is something special - both digital and in person, with participants from over 161 countries.

Here, the latest trends in the industry are discussed and innovations from HubSpot are presented: HubSpot is continuously adapting its platform to offer companies the best possible, customer-oriented software solutions and to support them in the use of up-to-date data.

3 Focus Areas: CRM, Sales Hub and Automation
Important aspects of INBOUND 2023 were innovations in the CRM system , the HubSpot Sales Hub Enterprise and the general topics of automation and AI . These areas are important for companies to build better customer relationships - and a strategy that is not new, but definitely promises success when automated.

Find out more about what's new at HubSpot in our German-language HubSpot blog :

CRM, AI and Sales Hub in focus at this year's INBOUND

The new features are in brief:

improvement of CRM system

More convenient: CRM system that can be customized to individual needs
More informative: processing of data for increased meaningfulness
More efficient: internal networking and external information flow
Sales Hub optimization.